Mom's Mobilize with Green For All
Creative direction, video production, graphic design, and experiential activations for Green For All's Moms Mobilize campaign.
01 — THE CHALLENGE
Green For All, an initiative under the Dream Corps founded by Van Jones, needed a campaign to activate mothers to protect the future for their children through clean energy advocacy.
“Activating mothers to protect the future for their children.”
02 — THE APPROACH
UpperCloud provided comprehensive creative services including creative direction, video production, graphic design (event posters, flyers, banners), and social media content to engage and mobilize mothers.
03 — THE OUTCOME
The campaign produced the Mom's Mobilize Trailer, additional educational videos, digital designs, and social media content advancing clean energy solutions in underserved communities.
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